Business | ENVISION

Mar 27, 20232 min read

B2B Marketing: Where has the time gone?

B2B marketing trends.

May 19, 20222 min read

Are worries about the economy about to Snap, Crackle, and Pop your Marketing Plans?

In the late nineteen-twenties, two companies—Kellogg and Post—dominated the market for packaged cereal. It was still a relatively new...

May 2, 20214 min read

Marketing Tip #5: Lather, Rinse, Repeat.

If you’re struggling to come up with a marketing plan, let me give you a piece of advice….. Do something. Anything. Try it, measure it,...

Apr 3, 20214 min read

Tomorrow's Trends

I just finished reading Mauro Guillen’s book, “2030”, an analysis of trends in world demographics, economies, and technology. I...

Feb 21, 20214 min read

Marketing #101, Tip #4: It's Not a Sprint

It takes 16 weeks of training, a healthy diet, desire, and a plan to run a marathon. That plan will take you from the first day of...

Feb 14, 20214 min read

Marketing #101, Tip #3: How to Plan

One day you realize that while running every other aspect of your company, you have neglected marketing. You think you should probably do...

Feb 7, 20215 min read

Marketing #101, Tip #2: Advertising...Does It Really Work?

On the heels of the biggest football game of the year, there is a lot of press about advertising and commercials that cost millions of...

Jan 29, 20214 min read

Marketing #101, Tip #1: Keep What You've Got

You have been in business for a few years. You’re ready for growth. And you have a good foundation of business from a solid base of...