Customer Growth

Mar 27, 20232 min read

B2B Marketing: Where has the time gone?

B2B marketing trends.

Nov 29, 20214 min read

Would You Play In A Recital At Your Age?

I bought my first guitar at age 42. Then I bought a second guitar at 43. I bought a third guitar at age 44. I decided to take lessons...

May 2, 20214 min read

Marketing Tip #5: Lather, Rinse, Repeat.

If you’re struggling to come up with a marketing plan, let me give you a piece of advice….. Do something. Anything. Try it, measure it,...

Apr 18, 20213 min read

No, The Customer Is Not Always Right...For Your Business

Somethings hold true over time. Here is a nugget from over 15 years ago that is still on point today. In a January 2005 article for...

Apr 3, 20214 min read

Tomorrow's Trends

I just finished reading Mauro Guillen’s book, “2030”, an analysis of trends in world demographics, economies, and technology. I...

Feb 14, 20214 min read

Marketing #101, Tip #3: How to Plan

One day you realize that while running every other aspect of your company, you have neglected marketing. You think you should probably do...

Jan 29, 20214 min read

Marketing #101, Tip #1: Keep What You've Got

You have been in business for a few years. You’re ready for growth. And you have a good foundation of business from a solid base of...